Cassidy Adroved

Typographic Pattern

A font pattern

Deliverables

Font Illustration, Mockups

Tools

Adobe Illustrator, Adobe Photoshop

Disciplines

Logo Design, Package Design, Brand

Identity, Web design

Year

2021

Deliverables

Font Illustration, Mockups

Tools

Adobe Illustrator, Adobe Photoshop

Disciplines

Logo Design, Package Design, Brand

Identity, Web design

Year

2021

My goal was to create a unique pattern just for fun. I wanted it to be created only from font, without it looking directly like letters. I planned to experiment with interlocking letters to create an interesting design.

Approach

I knew I wanted the design to be an intricate. I started out by sketching the big elements and layout. The design needed to be something unique with a lot of elements without making the letters noticeable. After creating multiple single pattern with different letters, I applied them to the layout.

Design Solution

Although this creation was fun, it was difficult to create something so intricate but not overwhelming. I had to apply hierarchy throughout each letter pattern, to make sure it didn’t look crowded. Whether it was making the patterns bolder, bigger, or a lower opacity. 

@CassidyAdrovedDesigns